Page 7 - Complete IELTS 4_WB Demo (Cambridge)

Reading 2 0 Match the words or phrases (1-7), which are

Note completion underlined in the passage, with the words or
phrases (a-g) which have a similar meaning.
() You are going to read a passage about a type of 1 similar to a a number of
city survey. Read the passage quickly and answer
these questions. 2 each b every
3 total C get a job
1 What do 'best city' websites usually show?
4 several d helpful
5 useful e like
2 What does the CBI ask people to do?
6 find work f local
7 regional g maximum

0 Now complete the notes below. Choose ONE
A city survey with a difference WORD OR A NUMBER from the passage for each
answer.
There are many websites on the Internet which provide lists of
the world's best cities to visit, live or work in. These lists usually
grade the cities in order, from 'best' to 'worst', and are based on The City Brands Index
facts and figures provided by local or national organisations. The CBI believes that cities are like 1

The City Brands Index (CBI) also provides a list of best and which people can buy when they go shopping.
worst cities. However, unlike other surveys, it is based on the Surveys take place every 2 .... . . . . . . .... .
.
idea that cities are similar to products in shops. It asks ordinary
people in other countries to grade cities in the same way that A maximum of 3 . .. cities are included in the
they would grade a product, like a sofi: drink or a car. What is survey.
particularly different about the CBI is that the people who take A number of different 4 ........................ are included in
part in the survey may not have ever visited the cities. Instead, the survey.
they are asked to say what they think the cities are like, basing
their opinions on things like news stories, magazine articles or The CBI list is helpful for:
television programmes they have heard or seen. • people who are trying to decide where to
5 .... . .. ......... or get a job.
Each year, about 10,000 people in 20 countries take part in
the CBI survey, and they grade a total of SO cities. They do • people who are looking for a good 6 . . ....... ........ . . .... ..
this by filling in an online questionnaire. There are several destination.
categories in the survey. These include things like the economy,
education, the environment, local culture, climate and what • local 7 ... ....... who want to make their city a
the city's residents are like. better place.
The CBI list is useful because it helps people choose a good
place to live, find work or take a holiday.
It also helps regional governments to
understand why people and businesses
are, or are not, coming to their cities,
and so shows them areas which they
could develop or improve.

Great places to be 0

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